So what is an idea? According to our lexicographic friends in Oxford:

A thought or suggestion as to a possible course of action

Boring! And Platonic Philosophy teaches us:

An externally existing pattern of which individual things in any class are imperfect copies.
Never could understand what that guy (Mr Plato right) was saying - but there's no need to be rude!

And Short On Ideas:

Fresh thinking, underpinned by a robust commercial model. Make sense? - it is certainly of more value
than the other two Short On Ideas has been adding value to many companies across a number
of product and market sectors for 20 years.

Contact Short On Ideas

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Short On Ideas has worked with many large companies, managing buying departments, and creating purchasing functions within smaller organisations.

We can be engaged on a fixed term contract or with a performance related arrangement where we take a share of savings we achieve.

Either way the investment in our services will be paid back many times over. Short On Ideas can also improve purchasing processes that will mean time spent in this area will be used more effectively. This service can also include training, coaching and mentoring using nearly 40 years of purchasing experience.

Energy is probably the most important expense and need to be properly addressed for financial and environmental reasons.

Short On Ideas works with partners in three sectors - procurement, generation and saving.

Energy procurement - if you were offered a buying resource free of charge in any other area of purchasing you would grab it with both hands. In association with Energycentric we can offer expert help to ensure you are buying at the best rates.

We can also ensure that any overcharges from up to 3 or even 6 years are refunded to you.

Energy generation - there are a number of ways you can generate your own energy to save on electricity bills and also earn money from the government for up to 25 years for doing so!

Short on Ideas devises and delivers creative marketing concepts that work across all disciplines including above the line marketing, below the line marketing, through and inside the linemarketing as well as today's most popular sector - online marketing, including web design and SEO (search engine optimisation.)

Another key area is with testimonials, recommendations and referrals - that are free and yet probably the most important marketing tool for getting new business.

From one off tactical activities to full blown strategies Short On Idea scan help.

The care home market and, in particular, the independent sector, is still relatively strong when compared to other sectors of the UK economy.

AMA Research February 2012

But behind this news,  there are going to be many, many changes in the structure of the care sector, with new service providers building new and modernised and larger locations.

Having worked for  consultants in a senior purchasing and marketing role for a care home group Short On Ideas identified key areas where commercial support is needed to ensure that the sector remains in profit without reducing quality care.

And so we set up CSI (Cost Saving Initiative) which focuses on these needs. More information can be obtained by visiting the CSI website

You may well think that your next customer is the most important in your quest for continued profit. But you most important customers are those who have already spent money with you, and are willing to refer and recommend you to their peers, family and friends. But how do you capture all the nice things they say about you? By using the market leaders and experts in doing exactly that, taking all the work away from you. Short On Ideas is a customer of Working FEEDBACK using them for CSI-South and achieved a lot of new business from their work.